Feet on the earth, head in the clouds — that's how our agency dog Bazil is, and we wish our clients, friends and fans so that their year 2015 would be the same.
We've physically mailed them special whistles and a custom URL. Upon visiting the website you saw the story of Bazil that wants to fly the world, so we built him a jetpack. All you had to then was to use the whistle that was recognized by the website algorithm, and the blast the Bazil off into the skies!
After the cutscene was complete there was a fun little Google Maps minigame where you could fly with the bazil around the world in his new Jetpack.
The wishes have won the 3rd place in the category Online Campaign in the Strategy magazine.