It takes a lot to make a classic   

Reebok classic Reebok classic Reebok classic
Reebok ― Reebok classic

Reebok brought their streetstyle collection "Reebok Classic" to Slovakia. We've adapted the global "It takes a lot to make a classic" and presented people that worked hard in order to get where they are today.

Faces of the campaign became Old School Brothers that became the top dancers in Slovakia thanks to the years of honest hard trainings and thanks to the Peter Bič Projekt, a Slovak band that has climbed from small local performances to the music charts in Denmark and USA.


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Funny employer branding campaign tailored for serious times

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